I am in the same situation, so having read this thread, I asked Customer Support. The answer from CS is no, you cannot upgrade from PD8 Deluxe to PD8 Ultra.
If you have purchased PD7, you can choose the "upgrade from PD7" option on the web site. If you have only purchased PD8, it appears that you need to buy the full PD8 Ultra software.
I think this is a really poor policy. The price difference between Deluxe and Ultra is about $15. That is about what I would expect to pay to upgrade from one to the other. Instead I had to pay $50 just to get the ability to produce AVCHD/Blu-ray discs. That does not seem right to me.
A lot of people are upgrading their camcorders from standard video to HD, and this is (and will continue to be) a common upgrade path. It seems like all they need to do is to take your money and issue a new activation code (I bet the software is the same for both versions).
Brian
Below is the response I received from CS:
I wish to inform you that upgrade only applicable from version 6 and 7 however, there is no upgrade available from version 8 Deluxe to 8 Ultra.
If you wish you may purchase the full version of PowerDirector 8 Ultra from our CyberLink website or else you may directly purchase the PowerDirector 8 Ultra upgrade from 6 to 7 version because I have checked your online CyberLink online purchase records and found that you have purchased CyberLink PowerDirector 7 Deluxe Download version.
I suggest you to log-on to CyberLink website www.cyberlink.com or follow the web link given below to see the purchase options for upgrade:
http://www.cyberlink.com/store/powerdirector/upgrade_en_US.html
NOTE: From the upgrade option please select upgrade from 6 / 7 retailand select PowerDirector 8 Ultra.
This message was edited 1 time. Last update was at Jun 28. 2010 17:33